1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
The New York Knicks 2019-20 Statement Edition uniform release. Campaign derived from the concept that we are the only team with New York across our chest. We have been here since the beginning. With that notion in mind, the idea behind the photography was to show the players in a setting where everything is old and worn down, even the basketballs they’re holding. With the only new element being the uniform. This campaign helped increase jersey sales at the MSG Store and was featured in an article at NBA.com.
Clients - Nike, Squarespace, & Chase